Andy (a tiptop young British fellow) from world renowned t-shirt and hoodie electronic journal HideYourArms (you should read it, its the best of its genre) had a cosy fireside chat with our very own Willem von Tinkel last week, which we neglected to mention earlier through oversight and laziness. In it you can learn where the idea for the Hipstery came from, where we acquire our t-shirts, who we think our target customers are, how many ways there are to skin a cat. All kinds of insight that, biased though we are, we think you might find worth 5 of your minutes.















